IT BOUTIQUE HOTEL & RESTAURANT | Stay downtown in Playa del Carmen

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Key details

Hotel Overview

Calle 44 Norte Con 1Ra Avenida Norte Entre, Entre Calle 42 Y 44 Col. Zazil Ha, Playa del Carmen, Mexico, 77720

Near the beach

Great

8.4

8.2

/10

2.9

Loved by It Boutique Hotel & Restaurant guests

Helpful staff
Quiet location
Tasty breakfast
Stylish hotel
Great restaurants

"You get passes for a beach club ( no fee for the beds but a 300 or 500 pesos minimum spend) and they provide you with towels downstairs."

Daan from Netherlands

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"Amazing service, beautiful property, 2 roof top pools."

Idan from Israel

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"The property was located a block away from 5th ave but was far enough to be away from the noise of it all."

Mairead

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Amenities

It Boutique Hotel & Restaurant offers an exclusive experience with just 24 rooms, ensuring personalized service throughout each stay. Guests can enjoy the rooftop infinity pool, providing panoramic views of the Caribbean Sea, along with a terrace for private dining and a fire pit area. A dedicated spa service allows for massages in-room or on the terrace, offering tranquility and relaxation in a private setting.

Rooms

The hotel features several room types, including Deluxe, Deluxe Plus, Premium, and Premium Double rooms, designed to cater to various preferences. Each room is equipped with a King size bed or two Queen size beds, Smart TV, air conditioning, and premium amenities for enhanced comfort. The Suite provides the highest level of luxury, featuring a private balcony, a Nespresso coffee machine, and a welcome gift.

Location

It Boutique Hotel is located just a few meters from Playa del Carmen's Blue Flag certified beach, known for its cleanliness and safety. Steps away from Fifth Avenue, the hotel offers easy access to shopping, dining, and entertainment options. This prime location allows guests to enjoy the lively atmosphere while retreating to a serene bolthole.

Dining

On-site dining includes IT Restaurant, showcasing Mexican flavors with an international breakfast featuring local touches. Guests can also explore the rooftop IT Restaurant & Bar, offering a dedicated dinner menu and a mixology experience. Complementary cocktails served at the rooftop enhance the dining experience with scenic ocean views.

Wellness

The hotel emphasizes wellness with spa services available in the guest rooms, ensuring a private and relaxing experience. Massages are tailored to be enjoyed at sunrise or sunset on the terrace, providing a serene setting. Each room type provides amenities aimed at personal relaxation, such as private balconies or intimate atmospheres.

Highlights

Location: Steps from Playa del Carmen's Blue Flag certified beach

Rooms: 24 exclusive rooms for personalized experiences

Dining: IT Restaurant & IT Rooftop Restaurant & Bar

Wellness: In-room massages available

Must-do experiences

Savor fish tacos at El Fogón for a local culinary delight.
Visit the stunning Tulum Ruins, just a short drive away.
Explore the vibrant Mercado 28 for unique souvenirs and crafts.
Discover hidden cenotes like Cenote Dos Ojos for swimming fun.
Enjoy live music at La Vaquita for a lively night out.

Location: Great

8.8/10Review score

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Guest Emotional Experience

Shine on SocialsPostcard-perfect views

“The pool was relaxing either with a astonishing view over the city”

Giovanni from Italy

Explorers, Not TouristsEscape the Crowd

“Location was absolutely perfect for what i was looking for, which was to be away from the craziness of la Quinta avenida, and a short walk from the beach.”

Anh from Canada

Safe HavenSafe and Secure

“Felt safe walking back to the hotel at night, even as a solo female traveler.”

Sophie

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Choose Your Room

Our listed hotels offer a variety of room types—double rooms, family suites, or deluxe options—all with features like breakfast, flexible cancellation policies, and exclusive deals.

Premium Quadruple Room

2 persons

390 sq. feet

2 King Size Beds

Shower

Coffee machine

room details

Superior King Room

2 persons

390 sq. feet

1 King-size bed

Shower

Coffee machine

room details

King Room Balcony

2 persons

380 sq. feet

1 King-size bed

Shower

Coffee machine

room details

Deluxe Room

2 persons

380 sq. feet

1 King-size bed

Shower

Air conditioning

room details

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Room Rates & Availability Tracker

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Amenities

Thoughtful hotel amenities for a comfortable stay

Facilities: Great

8.3/10Review score

General

No smoking on site
Free Wi-Fi
Parking
Safe deposit box
24-hour reception
No pets allowed
24-hour security
Adults only
Luggage storage
Lift
Coffee shop
Smoke detectors
Fire extinguishers
Key card access

Sports & Fitness

Yoga class

Guest Parking

Dryer

Services

Room service
Housekeeping
Tours/Ticket assistance
Welcome drink

Dining

Restaurant
Poolside snack bar
Snack bar

Business

Business centre

Spa & Leisure

Infinity pool
Rooftop pool
Sun terrace
Spa & wellness centre
Back massage
Head massage
Full body massage

Room features

Air conditioning
Mini-bar
Terrace

Bathroom

Free toiletries

Self-catering

Dryer

Media

Flat-screen TV
AM/FM alarm clock

Dining Onsite

Experience a delightful array of onsite dining options at It Boutique Hotel & Restaurant, where Mexican flavors take center stage. Indulge in thoughtfully prepared dishes in warm, inviting settings ideal for families and couples alike, ensuring every guest finds a taste of home while savoring the essence of authenticity.

It Boutique Hotel & Restaurant Playa del Carmen Restaurant photo The photo shows an outdoor lounge area, likely part of a hotel or upscale restaurant, with a modern and relaxed vibe. The space is designed for comfortable socializing and enjoying a drink or meal.

The flooring is a light grey concrete, and the sea

IT Restaurant

Mexican

Ambiance

Family-friendly and traditional, this restaurant offers a warm and welcoming atmosphere perfect for both hearty family breakfasts and intimate romantic meals.

Key Offerings

Start the day with a cooked-to-order breakfast featuring traditional Mexican dishes. Options cater to vegetarian preferences, allowing every guest to indulge in the local culinary scene.

Reservation

Open daily from 8:00 AM to 11:30 AM.

Restaurante Guilty

Mexican and International

Ambiance

Modern and lively, this dining venue blends contemporary design with a cozy atmosphere, making it a perfect spot for casual dining or celebratory gatherings.

Key Offerings

Experience a new concept in cuisine with signature 'platillos' that showcase the best of Mexican flavors with an international twist, designed to delight every palate at any hour.

Reservation

Yes

Hours vary.

Hotel Location

Calle 44 Norte Con 1Ra Avenida Norte Entre, Entre Calle 42 Y 44 Col. Zazil Ha, Playa del Carmen, Mexico, 77720

Map view

Calle 44 Norte Con 1Ra Avenida Norte Entre, Entre Calle 42 Y 44 Col. Zazil Ha, Playa del Carmen, Mexico, 77720

City landmarks

Landmark

Quinta Avenida

4800 ft

Mall

Quinta Alegria Shopping Mall

3600 ft

Museum

3D Museum of Wonders

3400 ft

Museum

Museo Frida Kahlo Playa Del Carmen

3400 ft

Church

Nuestra Senora del Carmen Catholic Church

3400 ft

Beach

Mamita's Beach Club

2800 ft

Landmark

Los Fundadores Park

1.3 mi

Night club

Coco Bongo

3400 ft

Beach

Kool Beach Club

3400 ft

Gallery

La Galeria de Playa Art Gallery

2100 ft

Landmark

Caminarte

2100 ft

Gallery

Tierra Huichol

2400 ft

Gallery

Riviera Art Gallery

2900 ft

Landmark

Ambarte

3200 ft

Beach

Playacar

3400 ft

Gallery

Galeria Luis Sottil

3400 ft

Landmark

Arte en Playa

3500 ft

Landmark

Galeria Lamanai

3900 ft

Aquarium

Aquarium Beach

3400 ft

Landmark

Xavage Park by Xcaret

2100 ft

Landmark

La 5ta Hacienda

4900 ft

Beach

Playa Mamitas

3400 ft

Landmark

The Union

2400 ft

Beach

Shangri-la's Beach

2500 ft

Shopping Area

Plaza Las Americas

3100 ft

Store

ME Dive Center

3400 ft

Landmark

Playa Publica 88

1.2 mi

Landmark

Shangri-la Caribe Beach Village Resort

2500 ft

Beach

Point Esmeralda

1.4 mi

Nearby

Albatros

Martina Beach Club

1200 ft

Restaurants

El pirata

700 ft

Calle 40 Mza 143 LT 7 Col.Zazil-Ha Entre 5 Av Y 10 Av

It Ganesha

300 ft

Calle 44 Corner with 1ra Avenida Norte

El Zorro Plateado

400 ft

Avenida 1

Canalla Cocina

500 ft

5av And 40st local 6B

Colectivo Mexicano Cervecero

500 ft

5th Ave Between Calle 40 and 42

La Cueva del Chango

1200 ft

38th Street Between 5ta Avenue And the Sea Zazil Ha

Dona Delia Ita-Mex Gourmet

600 ft

Calle 42 Entre Av 10 y 5ta Av Entre Avenida 10 y 5ta Avenida

Balche Playa

600 ft

Quinta Av

Las Hijas de la Tostada

900 ft

Av. Constituyentes Between 95 And 100

PIOLA Playa del Carmen

1200 ft

Av. 38 esquina 1ra Norte - Local 1 - Plaza Via 38

el Calamar de la 10

800 ft

In the corner between CTM Avenue and 10th Avenue

Salento

900 ft

Avenida 46 Norte

Explore Playa del Carmen

Local Highlights

Playa Xaman-Ha

10 minutes walking

A stunning beach featuring soft sands and clear waters, perfect for sunbathing and swimming.

3D Museum of Wonders

13 minutes walking

An interactive art museum with 3D optical illusions. Great for photos and family fun!

Quinta Avenida

18 minutes walking

The bustling 5th Avenue offers shopping, dining, and vibrant street life right in the heart of Playa.

Nuestra Senora del Carmen Catholic Church

13 minutes walking

A beautiful church with stunning architecture, often featuring cultural events and local gatherings.

Cenote Misterio Maya

5 minutes drive

A serene cenote perfect for swimming, with rental services nearby. Ideal for relaxation.

Martina Beach Club

5 minutes walking

Popular beach club offering water sports and sun loungers, perfect for thrill-seekers and families alike.

It Ganesha

2 minutes walking

An inviting Indian restaurant known for its flavorful dishes and cozy ambiance. Great for vegetarians.

El Zorro Plateado

2 minutes walking

A vibrant spot for local Mexican dishes. Famous for its tacos and casual atmosphere; no reservations needed.

Coco Bongo

13 minutes walking

A lively venue renowned for its spectacular shows and nightlife, suitable for an electrifying night out.

La Galeria de Playa Art Gallery

10 minutes walking

An art gallery showcasing local artists. A calm spot for art lovers and families interested in culture.

Transportation Tips

City Centre

Playa del Carmen16 min · 4300 ft

Airports

Playa Del Carmen, Quintana Roo (PCM)33 min · 1.7 mi

Cancun International Airport (CUN)83 min · 34.2 mi

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Property information and rules

Check-in

from 15:00-23:59

Check-out

until 12 pm

Guest Parking

Private parking is possible on site for free.

Internet

Wireless internet is available in for free.

Breakfast

You can start your day with a full breakfast, which costs US$13 per person per day.

Children & extra beds

There are no cots provided in a room.

Pets

Pets are not allowed.

Number of floors:

Number of rooms:

Former name

it hotel & residences

Guest Reviews & Ratings

What Guests Are Saying?

Review score

Based on 150 verified reviews

8.5/10

Great

84%

Recommend

Breakfast

7.9/10

Cleanliness

8.6/10

Comfort

8.7/10

Facilities

8.3/10

Free Wi-Fi

6.4/10

Location

8.8/10

Paid Wi-Fi

6.8/10

Staff

8.8/10

Value for money

8.4/10

Pros

Good location

Rooftop pools

Tasty breakfast

Friendly staff

Cons

Dirty room

Loud music

No reviews yet on our siteUnfortunately, our guests have not yet left any reviews for this hotel, but you can read reviews from Booking.com.

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Questions of the users

About It Boutique Hotel & Restaurant

Can you confirm if the room includes a balcony?

12 November 2024

Yes, the room does come with a balcony.

Is airport transportation available and what are the costs?

21 December 2024

Private transportation is offered for an additional fee. The cost from the airport to the hotel is $1,400 pesos (MXN) for up to four people, round trip is $2,400 pesos (MXN).

Are there rooms equipped with kitchen facilities?

19 January 2025

The hotel offers regular rooms and suites, but there are no kitchen-equipped rooms available.

Is there complimentary parking available?

03 February 2025

Yes, free parking is available but is subject to availability.

Can two queen-size beds be requested for rooms?

10 March 2025

Yes, there are premium rooms available with two queen-size beds, though they are subject to availability.

Is the Wi-Fi reliable for work purposes?

26 March 2025

Yes, high-speed Wi-Fi is available, making it suitable for work. Some premium category rooms include desks, although they're not guaranteed at booking.

Is there an alternative to Kool Beach Club since it's closed?

13 April 2025

Entry to Martina's Beach Club is provided, which is an amazing alternative for guests.

Is there a PCR testing service available at the hotel for flights back to the U.S.?

30 April 2025

Yes, the hotel provides PCR testing through a private laboratory.

Are emotional support dogs allowed at the hotel?

15 May 2025

Unfortunately, the hotel is not pet-friendly, including emotional support animals.

Is there a safe and minibar facility in the rooms?

04 June 2025

Premium suites are equipped with a minibar and a safe deposit box for guests' convenience.